Cue Crafters as a company name has only been around for a couple of years, but we were previously known as Strader Custom Cues dating back to 1989 so we've been around for a while. Pool and cue making is a passion of mine. Our new shaft is driving a large volume of our business now. Carbon fiber cues aren't new but our stands alone. We painstakingly research and tested every alternative on the market and noted the strength and weaknesses of each before setting out to design our own. What we came up with is unique and phenomenal and the feedback and customer demand has been more than we could have ever imagined. We'd love for you to try one yourself and see what everyone is talking about.